Revenue Operations & Growth

We help founders
build the systems that
actually scale.

Ternovus Group embeds directly into early-stage technology teams — bringing senior operational capability across CRM, performance marketing, and go-to-market systems without the overhead of a full-time hire.

Work with us See what we do  →
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Revenue Operations CRM Architecture Go-to-Market Systems Performance Marketing Growth Infrastructure Europe · UK · United States Revenue Operations CRM Architecture Go-to-Market Systems Performance Marketing Growth Infrastructure Europe · UK · United States

We embed directly into founding teams — bringing senior-level capability across CRM architecture, performance marketing, and revenue operations without the overhead of a full-time hire. We build systems that work without us, then hand them over.

60+
Startups worked with
3
Markets — EU, UK, US
5+
Years embedding with founders

What we do

04 disciplines

01

Revenue Operations

CRM architecture, pipeline design, lead scoring, and lifecycle automation built to scale. We turn fragmented tools into a single source of truth your team actually uses.

02

Go-to-Market Systems

ICP definition, channel strategy, and outbound infrastructure. We build the foundations that let early-stage companies acquire customers repeatably and efficiently.

03

Performance Marketing

Paid media strategy and execution across Meta and Google, built around commercial outcomes rather than vanity metrics. Every campaign tied to pipeline, not impressions.

04

Growth Infrastructure

Automation stacks, data flows, and operational systems that remove manual work from your team and create leverage. Built on Make, Attio, Customer.io, and modern tooling.

European, UK & US startups. Built from Cape Town.

Ternovus Group is a South African business services company operating across European, UK, and US markets. We work with technology founders who need senior execution capability embedded directly into their team — not another agency relationship.

Our clients are typically pre-Series A to Series B companies where the founding team has proven product-market fit and needs the operational infrastructure to scale it.

SaaS Fintech B2B Tech Marketplaces Pre-Series A → B

Nicholas van Ryneveld

Founder & Managing Director

Nicholas has worked directly with over 60 startups across Europe, the UK, and the US. He doesn't specialise in one discipline — he works across whatever the business needs most, from CRM architecture and revenue operations to paid media, automation, and go-to-market strategy. Early-stage companies rarely have one clean problem, and he's built for exactly that. He operates as an embedded member of the team rather than an external adviser, drawing on a trusted network of specialists when projects demand it — and building systems that keep working long after the engagement ends.

Get in touch

Let's build something
that moves.

If you're a founder or operator looking for senior execution capability across revenue operations, growth systems, or go-to-market infrastructure — we'd like to hear from you.

nicholas@ternovusgroup.com →
Based in

Cape Town,
South Africa

Markets

Germany · UK
United States · SA

Entity

Ternovus Group
(PTY) Ltd

Availability

Select engagements
from Q2 2026